Sportsbet is Australia’s biggest bookmaker and has a large presence on social media and in the betting arena. At an investor day in 2018, it was reported that the company had 3 million active users, mainly young people and older men.

The website is very easy to navigate and features a range of popular markets for each sport. The menu on the left (expandable on mobile) is a good place to find featured markets, build multis and access other features like a blackbook, odds calculator, best bet tips, live streaming, speed maps and a Bet with Mates feature.

Like all online bookmakers, the odds on offer are a reflection of the expected probability of an event occurring. The higher the probability, the lower the odds and vice versa. The payout on a bet is also directly related to the odds, with the larger the stake, the greater the potential payout.

At its core, sportsbet is customer obsessed and passionate about being an iconic Aussie brand that’ll bring excitement to life for generations to come. It’s a philosophy that runs through every facet of the business from how its products are developed to the way it communicates with customers and supporters.

Sportsbet’s betting options include fixed-odds football, racing and cricket markets as well as live streams and a variety of virtual games including poker. Its betting app has been a winner of multiple awards, including the ‘Best Australian Betting App’ at the 2021 Mobile Betting Awards.